Hello!

I’m Jasmine, an adventurous designer crafting intuitive and delightful experiences through research-driven strategy and a keen eye for uncovering opportunities. I’m drawn to design not just by curiosity and a love of exploring new ideas, but also by the endless possibilities it offers for creative problem-solving.

Over the past three years, I’ve designed digital products and developed branding strategies for companies in healthcare, biotech, and marketing consultancy, where I bring compelling narratives to life. Currently, I’m pursuing a Master’s in HCI at Pratt Institute in New York City, where I work at the Center for Digital Experience as a product designer, building mobile and web products while shaping brand identities for both B2B and B2C clients.

When I’m not designing, you can find me hopping galleries or observing life in parks with a sip of matcha.