This project gave me the opportunity to practice designing with both user needs and business goals in mind. I refined my ability to create intuitive and delightful interactions while ensuring that the product remained feasible and valuable for the networking context. I experimented with gamified features and reward systems, exploring how small design choices can encourage real-world connections and sustained engagement, setting the product apart from other social networking apps in the market.

In the end, I was able to deliver a unique yet feasible app that not only supports meaningful in-person networking but also creates value for partner businesses through a mutually beneficial reward system. The most rewarding part was building a consistent visual system and component library, which allowed me to apply branding strategy to product design thinking and ensure scalability across future features.